Chippio - UX & improve with gamification
International Proyect
2021 - 2024
UX DESIGNER
Rubén Hurtado
FEATURED WORK
My creative spirit comes alive in the digital realm. With nimble fingers flying across the keyboard, I craft clear experiences out of nothing but ones and zeroes.
MORE ABOUT RUBEN HURTADO
I'M A UX DESIGNER BASED IN MADRID.
To be a good user experience designer, you need to have a global vision of the project. There's no point in doing research if you don't know how to apply what you've learned. In the same way, it's impossible to make a prototype without understanding the needs of the users, the developers, or the marketing team. That's why user experience is a philosophy that requires teamwork, an area in which I feel very comfortable.
View my full CV
MY EXPERTISE
(1) APP DESIGN
Create seamless interactions with intuitive layouts. Balance aesthetics and functionality to enhance user engagemen
(2) WEB DESIGN
Design responsive, visually compelling websites. Prioritize usability and accessibility for a smooth browsing experience
(3) UX/UI DESIGN
Blend user needs with stunning visuals. Ensure intuitive navigation and consistency for a frictionless experience.
(4) TEACHING UX/UI
Simplify complex concepts with hands-on learning. Guide students to create intuitive, user-centered designs through real-world projects
(5) WRITING
Master in Contemporary Narrative and philosophy student
(6) PODCASTING
Host in the pop culture podcast Monos con Pistolas since nine years ago.
MOTIVATION
Throughout my career, I have held various design positions, always striving to learn from each one. I am passionate about making life easier for people who need to interact with a website, application, or machine. Whenever I have to run a workshop or conduct an in-depth interview, I still enjoy it as if it were my first day. I love helping to improve commercial actions and managing creative teams.
I love unraveling a complex flow and then delivering a simplified user experience. The best way to build customer loyalty is to make them want to come back to us for themselves.
EXPERIENCE
Senior UX & UI Designer
Freelace 2017 - PRESENT
As a freelance UX/UI designer, I specialize in creating intuitive, user-centered digital experiences for large corporations and international projects. My experience spans multinational companies and fast-moving startups, where I have successfully led research, design, and strategy to enhance digital products. I have worked on high-impact projects, implementing gamification strategies, user testing, and data-driven design solutions. My ability to navigate complex corporate structures while maintaining agility in execution allows me to deliver innovative and scalable solutions that drive engagement and business growth.
Teacher (UX/UI Design)
NEOLAND 2020 – 2021
When I was asked to become a teacher, I thought it would be an interesting challenge. The bootcamp format is very interesting in terms of recycling profiles into future UX professionals. For six months, students received theoretical training while putting it into practice. This allowed us to ensure that at the end of the course, the students were highly trained to face the real challenge: daily work.
Founder / Art Director / Head of Transmedial Experience
La gran Belleza 2017 – 2019
It is not easy to carry out a cultural project in Spain. La Gran Belleza was a paper magazine that aimed to mix graphic arts with narrative. To achieve this, ten writers and ten visual artist were mixed in each issue. But not only that, the experience continued on the web and was completed with the visual and performative shows that we carried out with the launch of each issue. A project in which I learned about my capacity for work, my capacity for sacrifice in exchange for the great reward of contributing and being part of the art world.
Capgemini
WEB DESIGNER 2008 – 2017
As an Art Director and UX Designer, I led the design and user experience for various websites and mobile applications, ensuring both visual excellence and usability. My responsibilities included: Art direction for web and mobile applications. User research through focus groups, personas, scenarios, and customer journeys. Workshop facilitation to align business goals with user needs. Proposal development and sales support estimates to drive business opportunities. Key Projects Clarel, Capraboacasa Spain’s first online grocery shopping app. Adecco Xpert, Iberia
FAVOURITE
STACK
FIGMA
DESIGN TOOL Daily use
Figma is a collaborative web application for design with additional offline features for macOS and Windows.
APPLE
HARDWARE Daily use
Apple Inc. is an American multinational tech company headquartered in California, in Silicon Valley.
ADOBE
SOFTWARE Daily use
Adobe Creative Suite: Premiere Pro, Photoshop, Illustrator, InDesign, XD, Lightroom, Acrobat.
AGILE / SCRUM
METHODOLOGY 6 years
I am familiar with Agile and Scrum methodologies, applying them in my work to optimize processes and enhance collaboration in multidisciplinary teams.
LET'S WORK TOGETHER
CONTACT NOWBASED IN SPAIN, I AM A UX/UI DESIGNER AND ART DIRECTOR
WITH EXTENSIVE EXPERIENCE IN INTERNATIONAL PROJECTS.
MY PASSION FOR USER-CENTERED DESIGN AND SEAMLESS DIGITAL EXPERIENCES
IS REFLECTED IN MY WORK FOR LEADING GLOBAL BRANDS.
